Wednesday, October 5, 2011

Federated Auto Parts Race Teams Have Gone Pink

For Immediate Release:

Federated Auto Parts Race Teams Have Gone Pink
(CONCORD, N.C.) - Federated Auto Parts and its drivers Ken Schrader and Tom Hessert have gone pink. The Federated teams will showcase pink-themed paint schemes for the month of October in honor of Breast Cancer Awareness month.

Schrader will sport a Breast Cancer Awareness scheme on his No. 9 Federated dirt modified car, which he will race throughout the Midwest during October, while Hessert will drive his No. 52 Federated Pink Chevrolet in the final two races of the ARCA Racing Series presented by Menards season.

Hessert's car will make its first appearance at Kansas Speedway in Kansas City, Kan. on October 7, and then again in the season finale, the Toledo 200 presented by Federated Car Care at Toledo Speedway in Toledo, Ohio on October 16. Hessert is currently seventh in the ARCA points standings.

"Tom and I are proud to be running special paint schemes on our Federated Auto Parts cars all next month," said Schrader, from his North Carolina race shop. "We have lost too many friends to breast cancer. If we can help in the fight against this disease and build more awareness for women everywhere, then we're all for it. The cars will certainly stand out and make a statement - an important one for all of the women in our lives."

(For images of the pink No. 52 Ken Schrader Racing car, please contact Susan Russo of Ken Schrader Racing, Inc. Contact information is at the bottom of this press release.)

In conjunction with the Federated Auto Parts special paint schemes, R&R Enterprises has produced an exclusive line of merchandise to support the team's campaign. Schrader's wife, Ann, will be participating in the Avon Walk for Breast Cancer in Charlotte, N.C., on October 22 and 23, in honor of two longtime friends, Lisa Meloni and Laura Jones, who have lost their battle with cancer.

Included in the "offering" are T-shirts, license plates, decals, dog tags, and a ladies hat. Designs feature trendy graphics in vibrant shades of pink and blue that complement the KSR team and sponsor logos. Showcased in pink, the racing theme featured throughout the merchandise will appeal to everyone. Merchandise may be ordered online at http://www.r-ronline.com, by phone at 1-877-730-6953, and at

KSR, Inc., its partners, and fans will donate to Mrs. Schrader's Avon Walk for Breast Cancer fundraising goal through the sale of the "pink" campaign merchandise, which will be offered for a limited time. Direct donations may be made to Mrs. Schrader's fundraising efforts at

"The Avon Walk for Breast Cancer will be a challenge and is just one way to honor my two dear friends Laura and Lisa," said Ann Schrader. I'm thankful to Federated Auto Parts for supporting this, and many other causes in which Ken and our team participate. Federated Auto Parts came up with a great paint scheme and R&R has produced some darling merchandise that has true meaning behind it. Ken's fans have been very generous in supporting my fundraising goal. I'm hoping that Ken and Tom can put the Federated cars in Victory Lane to bring even more awareness to the fight against breast cancer!"

To learn more about the KSR, Inc. Breast Cancer Awareness campaign, visit

**This is an official press release from Ken Schrader Racing, Inc.**

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